{"id":101441,"date":"2025-01-29T07:17:57","date_gmt":"2025-01-29T06:17:57","guid":{"rendered":"https:\/\/monetplus.cz\/reference\/darkomat-koncentrator-darkovych-karet\/"},"modified":"2025-08-05T08:36:33","modified_gmt":"2025-08-05T06:36:33","slug":"darkomat-koncentrator-darkovych-karet","status":"publish","type":"reference","link":"https:\/\/monetplus.cz\/en\/references\/darkomat-koncentrator-darkovych-karet\/","title":{"rendered":"D\u00e1rkomat \u2013 Gift Card Aggregator"},"content":{"rendered":"\t\t
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<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Switchio Delivery<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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We supplied Mafra with a gift card aggregator for the D\u00e1rkomat project, which unifies the acceptance of gift cards from leading retailers. By selling gift cards through a broad distribution network (currently exclusively in all Albert stores, and soon at other locations\u2014petrol stations, newsstands, etc.), gift card issuers gain a unique commercial channel to distribute their cards and attract new customers. <\/p>

The entire solution is operated as a fully outsourced service on the Switchio platform, which enables both the issuance and acceptance of private cards within closed-loop payment and loyalty systems.<\/p><\/div> \t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Customer Benefits<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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From the end customer’s perspective, the ability to buy a gift for any occasion in one place is seen as a strong advantage. D\u00e1rkomat enables customers to purchase a suitable gift for virtually anyone. <\/p>

Currently participating retailers with their gift cards include: Klenoty Aurum, Marionnaud, Neoluxor, Czech Railways, Allegria, Pepa.cz, Nakupvakci.cz, Answear, Global Wines, Lekarna.cz, eTema.cz, with more being prepared, including: McDonald\u2019s, Bubbleology, Audiot\u00e9ka, Microsoft Xbox, and Sony PlayStation.<\/p>

As part of the D\u00e1rkomat project, we enabled gift card acceptance in both physical stores (via standard bank payment terminals) and by integrating directly with each retailer\u2019s e-shop.<\/p><\/div> \t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"darkomat_03\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\"Monet+\u2019s excellent services allowed us to launch the D\u00e1rkomat service in record time, meeting the expectations of both our company and participating retailers. The outsourcing model enables us to stay focused on the commercial aspects of the project\u2014technologically, we can fully rely on Monet+\u2019s expertise.\"<\/p><\/div>

Michal Marko\u0161<\/span>Project Manager, Project Manager, Mafra Media GrouP<\/span><\/div><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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We delivered a gift card aggregator to Mafra for their retail partners, providing an end-to-end solution\u2014from card issuance to acceptance on partner payment terminals. <\/p>\n","protected":false},"featured_media":101443,"template":"","meta":{"_acf_changed":false},"kategorie":[86],"reseni":[178],"technologie":[109],"class_list":["post-101441","reference","type-reference","status-publish","has-post-thumbnail","hentry","kategorie-electronic-payments","reseni-retail-payments","technologie-smart-cards"],"acf":[],"_links":{"self":[{"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/reference\/101441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/reference"}],"about":[{"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/types\/reference"}],"version-history":[{"count":7,"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/reference\/101441\/revisions"}],"predecessor-version":[{"id":103445,"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/reference\/101441\/revisions\/103445"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/media\/101443"}],"wp:attachment":[{"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/media?parent=101441"}],"wp:term":[{"taxonomy":"kategorie","embeddable":true,"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/kategorie?post=101441"},{"taxonomy":"reseni","embeddable":true,"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/reseni?post=101441"},{"taxonomy":"technologie","embeddable":true,"href":"https:\/\/monetplus.cz\/en\/wp-json\/wp\/v2\/technologie?post=101441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}